Amazoning the news

"Amazoning the news" -- a whitepaper on how news would look if it were given the "" treatment. Not bad. (I hope Amazon doesn't jump on this and start covering the news too-- I think they already may have bitten off more than they can chew with the dozens of stores they already operate.)

Anyway..... the mock-up images for news and sports offer an intruiging look at how you can improve your content delivery to give more information value to your readers. I would definitely switch to such a news site if it existed. It's cool how they combine e-Commerce with the news-- team jerseys and tickets you can buy for the sports news; and a click-through point system to encourage and reward exploration for the general news page.

Noticably absent from their mock-ups are the advertisements. But perhaps they are gone because they don't work. Instead, the e-commerce ties can provide revenue. Here's a thought-- what if ads on a site disappeared once you spent a certain amount at the store? Kind of a subscription model, but at least you get something of value above hiding the ads. Just a thought....


This article was published on March 22, 2001 6:02 PM.

The article previously posted was Digital actors/movies by you and me.

The next article is Anything harder in Quake III than 'nightmare'?.

Many more can be found on the home page or by looking through the archives.

Powered by Movable Type